GCC Cigre adopts a meticulously designed media campaign that compromises above the line, below the line and through the line tactics, in addition to promotional campaigns and other unconventional marketing tools. This comprehensive mix aims at maximizing the penetration of our shows, explaining to our target audience the unparalleled opportunities offered in our exhibition.

PR AND MEDIA COVERAGE

GCC Power will benefit from good press coverage throughout the country and the region using all the available communication channels, be it print, web, TV or radio. At GCC Cigre, we have forged and cemented very solid media relations. Many leading publications have become steady partners and official supporters of our shows

TRADE BUYER TARGETING

GCC Cigre is committed to reaching the region’s key decision-makers including company owners, directors, agents representatives and buyers through direct mailing. Through its wide network of contacts and business database, GCC Cigre can target the right audience for the right show